Oatly’s packaging

Oatly, a Swedish company, has taken the dairy-free world by storm with its oat-based milk products.

The latest oat milk carton comes equipped with face-recognition software to enhance security when left in unsecured locations like a refrigerator.

Oatly’s message is clear: they’re more than an oat milk company.

And they’ve successfully gotten more eyes on it with their branding.